Zembula’s Real-Time Ratings and Reviews Can Make Your Dyn Emails More Effective

Zembula soothes the pain point familiar to so many email marketers: incorporating ratings and reviews. 

Everyone knows they’re important. But not everyone has the time or knowledge to effectively include them. 

And email service providers (ESPs) fail again and again to make this simple.

If you’re the person in your company charged with producing email messaging, this is likely sounding familiar. You know your target audience and understand what they want. Your messaging is well thought out and effective. If only you could clear that last hurdle of easily incorporating ratings and reviews into your emails.

Well, you can, and Zembula can make it simple. Not only can you include ratings and reviews, but you can also make them real-time. Better yet, Zembula does it all with drag-and-drop modular content blocks built and updated using a single snippet of code. And if you’re using Dyn as your ESP, integration is fast and easy.

Understanding Zembula

Zembula is not an ESP. Instead, it interfaces with the one you’re using. With Zembula, you can create email images that contain live data. Those images can be included in your emails via a short piece of code. You’re able to update your content in Zembula’s platform without editing the code.

So say you’re using Dyn to communicate with your customers. You can share ratings and reviews that can help to drive sales. And you can personalize all of your messaging so that you’re sharing the content that’s relevant to each individual customer.

You can update those ratings and reviews all the way up to the moment that email is opened. So if you’ve pulled in useful data after you’ve already sent that day’s email, you can quickly update your message in Zembula’s editor. The end-user will only see the latest content. And if they go back to that email again, any further updates will populate.

Zembula takes it further with options to include data you’ve already collected for things like:

• Rewards program points or status
• Tracking information
• Cart abandonment notification
• Behavioral data
• Location data
• And more

It’s all possible with Zembula, and it’s easy.

Integration With Dyn Is Simple

In very little time you could be creating content blocks with the drag and drop editor that will generate a snippet of code. You’ll paste that code snippet just one time into your email template. After that, you’ll be able to update your content as you wish without having to touch the code at all.

Zembula has a technical team to walk you through the entire process of adding Zembula to your current Dyn email strategy. It’s straightforward and easy.

Pricing is based on the number of impressions used with up to 6 million impressions in a year available at the base price.

Just think of what your marketing could be with personalized messaging that includes real-time ratings and reviews. Zembula makes it possible, and getting started is a snap.

Contact us to learn more.