Loyalty

Vastly increase visibility & highlight value

Take your loyalty program from hiding in a few emails to being visible in your daily email send and apply loyalty data to abandoned cart and browse.

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Are you maximizing the potential of all your existing customer data?

Create multi-dimensional banners to 
drive significant revenue lift

Loyalty with:
Abandoned Cart + Loyalty

Highlight the value your loyalty program by Applying loyalty points, or coupons to items in a subscribers cart, and benefit from 2-3x more conversions over a standard cart banner.

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Abandoned Browse + Loyalty

Highlight the value your loyalty program by Applying loyalty points, or coupons to items a subscriber browsed, and benefit from 2-3x more conversions over a standard cart banner.

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Birthday + Loyalty

Acknowledge a major loyalty event in every email you send instead of a single triggered email and build a stronger relationship with your subscriber.

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Birthday countdown + Loyalty

Acknowledge a major loyalty event while making a journey out of the event with a countdown time in the last couple days of the Birthday coupon to increase coupon redemption by 2-3x.

Pure Status + Loyalty

Acknowledge a subscribers loyalty status in the daily email to reming them of the program value and reinforce the relationship. Make sure to created variety in this content to keep it fresh!

Why Is Zembula Perfect For Your Daily Email Personalization?

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Hundreds of personalized use cases

The long-tail of combining customer data and design in unique ways drives 65% of your total revenue lift with Zembula Dimensions™. Our composition engine makes it quick and easy to create this long tail of use cases, along with providing the decision engine to always pick and personalized the perfect use case for every consumer in every unique moment.

Maximize the ROI of your customer data

The customer data you’ve worked so hard to collect is best leveraged to deliver the long-tail of personalization in your daily email. Why? Because your daily email is the heartbeat of your marketing program, and it’s the most likely email to be opened when a consumer looks at their inbox. If you have exactly the right personalization in every one of those emails, consumers will reward you by spending more.

Works seamlessly with every ESP

It’s as simple as dropping an image at the top and bottom of your master email template. Once the images are placed, you never have to touch them again. Zembula dynamically picks from hundreds of use cases to display the perfect personalized experience in every open, and you can add additional use cases any time without updating the html in your email template.

No change to your daily workflow

Once you’ve dropped the Zembula image at the top and bottom of your daily email’s master template, that’s it! You won’t have to change anything or manage anything on a daily basis. It’s also easy to add and test in new use cases, which can all be done within the Zembula platform without having to update your email HTML!

Every $1 spent with Zembula makes you $11+

Across all our enterprise retail customers, Zembula consistently delivers at least 11x return on spend. You’ve invested a lot in collecting valuable customer data, and Zembula provides the solution you need to maximize the revenue return on that data.

Zembula Is Built For Daily Email Personalization At Scale

Our Composition Engine makes it easy to deliver the ultimate daily email experience that’s fully automated and leverages all your customer data to optimize revenue and customer loyalty.

Why Zembula
11X+
ROAS

“We are pleased with our results and were able to get an 11x ROAS with Zembula. In addition to an amazing return, Zembula is easy to use and quick to get started with.”

Ryan Hofmann
VP CRM and Channel Marketing
Read Case Study
Zembula helped Forever 21 with
100%
automated
10-17%
revenue lift
100%
personalized messages

Easily integrate with your existing data feeds

Minimize the effort required by your IT team, and direct existing feeds to Zembula
and let us transform, normalize and combine data making it easy to design with

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Implementation is fast and easy

We’re experienced working with enterprise customers who have limited resources and we will help you get up and running in under 6 weeks. We do all the work, and you provide feedback and approve it.

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Week 1-2
Data setup/ Technical Implementation
  • Data mapping and Discovery
  • Data Connections (we integrate your existing data feeds, so you
Week 3-4
Dimensions Set up
  • Creative Development
  • Content Build Out
  • Platform QA & Testing
Week 5
Launch & Post Launch
  • Email QA Testing
  • Acceptance
  • Launch
  • Scheduled Check-ins

FAQ’s

Looking for help?

Here are our most frequently asked questions

Does Zembula connect with my loyalty provider?

Yes, we connect with every loyalty provider. In some scenarios if it’s easier we can also get this data from your ESP, CDP, or anywhere else you already have the data stored.

Why is loyalty in the daily email so important?

Your Brand has spent a lot of money and time to create a loyalty program, and the single biggest challenge is visibility of loyalty. With Zembula you can solve the challenge of visibility of all the benefits of you loyalty program and engage consumers where they are most likely to interact with your Brand. The daily email is the heartbeat of your owned marketing program.

What is the biggest challenge adding loyalty to my daily email?

The biggest challenge with adding loyalty to the daily email is providing variety and applying loyalty to other use cases where it makes sense like Cart and Browse Abandonment. With Zembula it’s easy to create enough loyalty content that there is always a new experience for the consumer and content never gets old.

Grow your revenue and customer loyalty

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