Take your brand experience to the next level on your Epsilon campaigns with user-generated Ratings and Reviews.

In 2021, users expect more from the brands they decide to purchase from. They want more than just a few email blasts here and there, and an ad sent their way whenever a new product comes out. They want to be immersed in your brand; they want to be part of an experience. 

Epsilon is one of the leaders in giving marketers all the tools they need to ensure that their customers receive the experience they are expecting. These tools are focused on building data-driven campaigns that track user preferences and behavior so that they can get the right message at the right time. 

Zembula adds to the customer experience by giving marketers the ability to add user-generated ratings and reviews to the messaging mix easily. 

Targeted trust-building

Ratings and reviews have become an essential component of every brand’s marketing strategy. Beyond just having them on the website, brands now proactively use ratings and reviews to build trust and increase their products’ relevance. The challenge then becomes being able to present this valuable information to the customers at the right time. 

Zembula helps you add user-generated ratings and reviews to your email campaigns that can be personalized to each customer and updated when opening the email. This ability gives you several benefits. 

• You can present the most relevant ratings and reviews to your customers.
• They can see the information directly from their inbox. 
• It makes managing the data of multiple products more effective. 

Simple integration. Powerful results

Most marketers don’t look beyond what the built-in capabilities of their marketing suite offer. That’s because unless you have a development team at your disposal or a hefty marketing budget, adding additional functionality just isn’t practical. It often becomes too expensive, complicated and ends up taking your focus away from what matters.

Zembula solves this by making integrating additional functionality to your marketing suite fast and easy. You no longer need to rely on developers or IT department. All you need to add Zembula’s features is add a few code lines to your email template, and you are good to go. 

Additionally, we’ve made our user interface based on a WYSIWYG platform, so you don’t need to go out of your way to learn how to use the new tools at your disposal. All you have to do is drag and drop, and your emails will be ready in no time. 

As email marketers, we’re all about results, and with Zembula, you get the results you’re going after. We’ve seen time and time again how our clients reach their goals faster when they add Zembula’s feature set to their campaigns; if you want to see what Zembula can do for your brand, set up a free consultation with one of our email experts here.