Take your personalized campaigns to the next level on Cheetah Digital with user-generated ratings and reviews

In 2021, customers are no longer satisfied with generic email blasts and faceless marketing campaigns. They expect more from the brands that they choose to trust and engage with. A key indicator of this is that personalized email campaigns average 29% higher open rates. 

Today’s customer expects to forge a real connection with the brands they choose to buy from. They want a better experience, an experience that’s personalized to their individual needs. 

The good news is that providing personalized experiences to customers is now more accessible than ever to brands of all sizes. One of the significant players that focus on creating personalized marketing experiences is Cheetah Digital. 

Cheetah Digital’s marketing suite provides everything you need to manage your user’s data so you can provide them with a personalized experience. Still, with all these amazing tools at your fingertips, it can still be difficult to add user-generated ratings and reviews. This is where Zembula can help take your personalized campaigns on Cheetah Digital to the next level.

The most effective tool to boost conversions

With online shopping continuing its upward trend in consumer behavior globally, customers have increasingly relied more on user-generated content to influence their buying decision. This has created a whole industry of user-generated ratings and reviews that consumers use. The leading marketers can leverage the ratings and reviews on product pages.

Zembula allows you to add the ratings and reviews your customers leave on your website to your email campaigns. Combined with the data management capabilities of Cheetah Digital, you can provide personalized ratings and reviews to your customers directly to their inboxes. 

Zembula’s email content has the additional feature that it is updated in real-time when opening the email. This means that your customers no longer need to leave their inbox to see the ratings and reviews relevant to what they want to learn about your product. 

Intuitive user interface and seamless integration

One of the main reasons marketers prefer to use Zembula for adding ratings and reviews to their email campaigns is that it allows them to focus on marketing and not to deal with cumbersome interfaces. Zembula is built around a WYSIWYG interface that doesn’t require you to spend any time learning how to use it. 

This same focus on ease of use was applied to integrating Zembula with your existing email service provider. To integrate Zembula, all you need is to copy-paste a few lines of code, and you’re all set to add ratings and reviews. 

Set up a free consultation with our team of email experts to talk about how we can take your personalized campaigns to the next level.