Keep Your Attendants Engaged on Your Aventri Communications With Ratings And Reviews

Events, whether virtual or live, present a unique challenge for marketers. That’s because you are asking for more than just their money. You are asking them to give you their time and attention. For this reason, managing the communication that you have with them from the moment you first engage them to the date of the actual event is critical to make sure that they show up. 

Aventri was designed to help you manage all the different aspects of marketing events in a way that’s more streamlined and efficient. It hosts a wide variety of tools that let you put together the right strategy to maximize your attendance for the events that you have planned. Amongst these tools is an email service with a comprehensive feature set.

Zembula complements the email capabilities that come natively in Aventri with a collection of resources that help you keep your audience engaged until the moment they arrive at your event.

Social Proof is The Most Powerful Engagement Tool

Social proof is one of the most effective marketing campaigns that can move customers closer to purchasing decisions. That’s because customers inherently trust other people that are trying to solve the same problems they are. 

User-generated ratings and reviews are some of the most effective ways to present social proof to customers. Ratings and reviews have become a staple of websites across just about every vertical since they are valuable resources for customers to rely on to make their decisions. Customers report that they trust ratings and reviews almost as much as recommendations from friends and family.

Zembula lets you integrate ratings and reviews into your email communication on Aventri so that you can make the most out of social proof and drive your audience to attend.

Copy-Paste Integration and WYSIWYG Interface

Installing Zembula’s feature into your Aventri platform is straightforward and easy. There’s no need to call your IT department because all you have to do is copy-paste a few lines of code into your email. Having done this, you’ll be ready to start adding ratings and reviews to your Aventri email campaigns.

Zembula’s user interface will be immediately familiar to anyone who has been building email campaigns. It’s based on a WYSIWYG drag and drop interface. So you just need to pick which of Zembula’s content blocks you want to add, then drag and drop, and you’re all set. 

Getting people to attend events requires you to maintain interest and attention for extended periods. Click here to set up a call with our email experts so that we can explore how Zembula can help you get more people to show up at your events.