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Getting customer engagement is always the goal, right? But the truth is, not all types of engagement are created equal. There’s a big difference between just reading a blog post, and [...]

Can you guess the average attention span of a human? Twenty seconds? Nope. Fifteen seconds? Nope, lower. Ten seconds?

Here’s a list of the marketing buzzwords we’ve discovered so far this year. Employee Amplification – Gone are the days of companies pretending their employees don’t have social media [...]

Email marketing is as simple as writing up a few paragraphs and clicking send, right? Not quite.

If you’ve spent anytime on the internet the last few years, (and we’re guessing you have) you’ve likely seen thousands of clickbait headlines. You know the ones… Headlines [...]