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Paper coupons fail us. Just like a bad friend we are never able to find our paper coupons at the right moment, and if we do find them, they are ripped and torn apart. Sometimes they are just [...]

Google is the second-largest US company by market value. Its been called the greatest company, the smartest, and the most innovative. Jimmy Wales the outspoken co-founder of Wikipedia said, “If [...]

Value-seeking customers love to be rewarded for their loyalty, but a cluttered wallet full of paper coupons or carrying dozens of plastic rewards is never fun. Enter loyalty apps.

Email remains the best digital channel for ROI. However, like everything else email can be spiced up for a better user experience and to drive more conversions. Thankfully there’s been a growing [...]

As smartphones continue to take a greater percentage of total ecommerce retail sales, brands have begun focusing their digital marketing efforts towards mobile audiences. Last week, Redbox [...]

This year, landing page design as we knew it completely changed. Conversion Centered Design (CCD) took over, leading to a rise of bigger bulletproof CTA buttons, frictionless registration forms, [...]