Share More Knowledge! Include Ratings and Reviews in Your Knowledge Marketing Emails
You might be the best email marketer in the world, and you still may be leaving money on the table by failing to regularly include ratings and reviews in your messaging. That’s because creating HTML templates and testing for different browsers isn’t marketing.
Email service providers (ESPs) haven’t really delivered an effective workaround to that bit of developing, leaving you in the same boat as most marketers – unable to add such a powerful tool to your emails.
It doesn’t have to be like that. Zembula has solved the problem. Now, not only can you easily add ratings and reviews, but you can update them real-time. You can do it all with drag-and-drop modular content blocks built and updated using a single snippet of code.
Zembula integrates easily with whatever ESP you’re using, including Knowledge Marketing.
Add Data and Information All the Way To the Moment of Open
Just think of how much you could do if you had the option of including those critical ratings and reviews in your emails and could update them whenever you wanted.
Zembula allows you to create email images that contain live data. You can update that data as often as you’d like.
Say you sent your email newsletter for the day when an awesome new user-generated review hits your website. With Zembula, you could add the review even if you’d already hit send. The end-user would see the most up-to-date version of your message, and you could change that message as many times as you needed.
Zembula allows you to add and real-time update whatever data you want to include including tracking information, cart abandonment notifications, rewards points, loyalty status and on and on.
And all of it can be personalized. Talk to each of your customers as individuals while giving them up-to-the-second information.
Zembula Integration Is Simple
Getting started with Zembula – regardless of how you’re sending email – is completely straightforward. The What You See Is What You Get system is intuitive and easy to learn.
You’ll create content blocks that are each a snippet of code. You paste those short pieces of code into your email one time and then you can change out the content from Zembula’s platform. You don’t have to go back to the code at all.