Ratings and Reviews + Personalization = Your Email Marketing Domination
If you’re a marketer and you want to focus on just one thing to improve, make it email. You’ve got to up your email game. If you can send more effective emails, you’re all but guaranteed to increase transactions.
The bottom line is that better email means better business. If you’re serious about growing, you’d better be serious about your email marketing.
There are two crucial keys to getting your emails to the next level: Including ratings and reviews and personalizing your content. You do that, and you’re going to dominate.
We know what you’re thinking: Ratings and reviews are such a pain to incorporate. The code, the templates, the testing…Who can keep up? None of the email service providers make it easy.
Well, Zembula has an answer. Now, you can have the power to easily include ratings and reviews and personalize the messaging so you’re sending what matters to each individual.
Better still, Zembula lets you do it all with the simplicity of modular content blocks built using just a single snippet of code.
Adding Zembula to your current approach with Robly – or another email marketing platform – is simple.
Personalize Your Emails
Stop sending the same content to everybody on your email list. For any given product, there’s a certain portion of your customer base that isn’t interested.
Rather than bother people with stuff they don’t care about, you’ll see much better results if you target each person as an individual. Send them user-generated content that has to do with the things that your data suggests they might like – especially ratings and reviews.
Zembula allows you to create email images that contain your data. Cut and paste a single snippet of code, and after that, you don’t have to touch the code at all.
Beyond ratings and reviews, you can include personalized content for things like tracking information, rewards points status, cart abandonment notifications, and more.
Getting Started With Zembula Couldn’t Be Easier
Zembula works with whatever email service provider you might be using, including Robly. Integration is free and supported.
You can have the power to share personalized ratings and reviews in your emails. And you can do it without having to invest in custom development.
Zembula offers a What You See Is What You Get intuitive system. You’ll use the email editor to drag and drop data into content blocks. It’s entirely straightforward.
Pricing for Zembula is based on impressions, with the base price including up to 200 million impressions at a rate of $0.50 per 1,000.
To take your next step towards email domination, contact Zembula today.