Including Ratings and Reviews Is the Most Impactful Addition You Can Make to Your Emails

Recently, VentureBeat did a study that showed email can deliver $38 in ROI for every dollar spent. Obviously, you should be doing everything you possibly can to maximize your email’s impact.

Without question, the best way to do that is by including user-generated content and specifically ratings and reviews.

The problem, of course, is that including those important drivers is quite difficult. Email service providers have done enough to relieve this pain point for email marketers. Too much time spent having to create HTML templates. Too much testing for each browser. Who has the time for all of that?

Zembula has a simple solution. Now, not only can you easily include ratings and reviews, but you can personalize that information so that you’re only sending what’s relevant to each individual user.

Zembula lets you do it all with drag-and-drop modular content blocks that are built and updated in their platform. Just add them using a single snippet of code.

If you’re using NewZapp for your email marketing, you’re only a few easy steps from being up and running with Zembula.

Personalize Your Ratings and Reviews for Maximum Effectiveness

Imagine your impact as an email marketer if you had the capability to not only add those critical ratings and reviews to your emails but also to personalize that content.

Today’s consumers are making buying decisions based on social proof. Give it to them.

But not every consumer is going to be persuaded by the same content. Personalization becomes the secret sauce that can really take you to the top.

With Zembula, you create personalized email images that contain your data. All you have to do is plug those images into your email and then update them in Zembula’s platform as often as you want. And without having to edit the code.

And you can personalize your messaging so that you’re sharing that data only with someone for whom it’s relevant. So not only are we talking ratings and reviews, but also loyalty status, rewards points, tracking information, cart abandonment notifications, and on and on.

Zembula Integration Is Simple

Regardless of what you’re using to send your email, getting started with Zembula is completely straightforward. This is a What You See Is What You Get system that’s intuitive and easy to learn.

So forget having to create HTML email templates. And no more having to test for each browser. It’s time to keep up with ratings and reviews and to consistently include them in all of your emails. Watch the power of user-generated content transform your business.

Get started with Zembula today.