Improve the ROI of Your BlueCore Multi-Channel Campaigns With Ratings and Reviews.
Multi-channel campaigns are starting to become the norm for eCommerce, particularly for brands that don’t have brick-and-mortar locations. That’s because brands know that to be genuinely profitable, they need to focus on building a long-term relationship with their customers. Due to the ever-increasing cost of acquiring customers, improving your customer lifetime value has to be a priority.
BlueCore is a marketing suite that equips marketers with AI-powered tools to more effectively manage their multi-channel campaigns and improve the lifetime value of their customers.
Zembula complements BlueCore’s AI-powered toolset by giving its users additional options on their email campaigns to increase engagement and drive better results across the board.
Over 91% of Customers Read Ratings and Reviews.
Ratings and reviews are some of the primary resources that customers use to inform their buying decisions. That’s because there’s an inherent trust in the opinions of other people, who, just like them, are trying to solve their problems with your brand’s products. Studies indicate that customers report that they use them consistently and trust them as much as personal recommendations from friends and family.
Zembula gives you the ability to get the most out of this powerful tool by making it easy to add ratings and reviews directly to your email campaigns. Zembula’s ratings and reviews block does much more than a static image. It allows you to integrate with your customer data so that the content you send out is personalized to your customer’s preferences. Additionally, the content is updated at the time that they open the email directly from their inbox. This way, you increase the visibility of the ratings and reviews.
Copy-Paste Integrations and WYSIWYG Interface
Adding Zembula’s ratings and reviews content blocks to your email campaigns is a simple process. All you have to do is copy-paste a few lines of code to your emails, and you’re all set. The user interface is also designed with ease of use in mind. It’s based on a drag and drop interface where you can see the final look of your email.
The main idea behind our design is that you can invest your time finding new and creative ways to engage your customers instead of figuring out how the system works.
Click here to set up a call with one of our email experts so that we can give you a tour of what’s possible when adding Zembula’s ratings and reviews to your BlueCore campaigns.