Get More Engagement From Your Automated BPM’online Campaigns With Ratings and Reviews.

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Automation is one of the tools that has allowed marketers to gain more control over their marketing campaigns. Since automated communications can go out based on specific triggers, it is possible to make sure that the right message is sent based on customer behavior or any customer data collection throughout the customer’s life cycle. 

BPM’online focuses on making it simple to create automation. Allowing you to spend more time working on creative ways to engage your audience instead of programming on the platform. 

Zembula complements the automation capabilities available on BPM’online by giving you additional tools to help increase your audience’s engagement with your campaigns. One of the most effective tools on the Zembula platform is the ratings and reviews block.

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Get More Engagement From Your Automated BPM’online Campaigns With Ratings and Reviews.

Ratings and reviews have become the most used resource for customers trying to make informed purchasing decisions. That’s because ratings and reviews have a high degree of trust since they are user-generated. Data shows customers inherently trust the reviews of others when it comes to products, so you want to capitalize on that.

Not to mention, ratings and reviews are everywhere. They have become a necessary part of every website since they also add social proof to whatever marketing content you have available.

Zembula gives you the ability to add ratings and reviews directly to your email campaigns. This way, you can make sure that the subscribers you already have will get the information they need to decide to buy from you. 

Our ratings and reviews block can integrate with your customer data so you can deliver personalized recommendations to your list. This way, you increase the relevance of your messaging.

Additionally, the ratings and review block is updated when your readers open the email directly from their inbox. This way, you can be confident that they’ll always get the most relevant information so they can keep on moving forward to making the purchasing decision.

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Easy Integration and Efficient Workflow

Zembula makes it fast and easy to add our whole suite of engagement tools to your email campaigns. All you have to do is copy-paste a few lines of code to your email, and you are done. You’ll be able to start building your emails with enhanced engagement abilities. 

Using Zembula’s content blocks is also easy and intuitive. It’s based on a WYSIWYG (what you see is what you get) drag-and-drop interface. This way, it will feel instantly familiar for you to start building your email and not have to spend time figuring out how the tool works. 

If you want to explore the different ways Zembula can help boost your engagement, set up a call with one of our email experts click here.

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