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Boost Your Sales on Your Ecommerce Email Campaigns on ExpertSender With Ratings and Reviews

 In Uncategorized
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E-Commerce is an incredibly competitive field. Part of the reason for that is because today it’s straightforward to set up an eCommerce store. You can set it up in an hour or two and start selling. This has created a situation where eCommerce stores of all sizes compete for customers’ attention.

In this battle for attention, email has proved itself as the most effective marketing channel. It’s low cost. You own your list and, more importantly, get results. 

ExpertSender is an eCommerce marketing platform that allows you to integrate SMS and other messaging channels into your email campaigns. Zembula adds to the native email capabilities of ExpertSender by expanding the palette of email design tools that will help you stand out in your customer’s inbox and get better results.

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Zembula’s tools allow you to grab your customer’s attention in various ways, and one of the most effective tools we have is our ratings and reviews content block

Your Customers Use Ratings and Reviews to Decide Whether or Not to Buy Your Products

Customer research data has shown that over 91% of your customers read ratings and reviews before deciding to buy from you. The problem for brands is that when customers are looking for ratings and reviews to educate themselves, they go to their social media channel of choice, and you risk losing their attention. 

Zembula Ratings and Reviews example

Zembula’s ratings and reviews content block help you use your user-generated ratings and reviews in the most effective way possible in your email. By sending the information your customers are looking for directly to their inbox, it improves how many of them read and act on it. Plus, it helps remove the risk of losing them on the social media rabbit hole. 

Our ratings and review content block can integrate with your customer data. This helps make your personalized email campaigns as practical and relevant as possible. 

Add Powerful New Tools Without the Hassle of Complex Developments

Adding new features to your existing marketing platform can be a difficult and expensive process. It will typically involve hiring outside help to develop the tools and integrate them with your ExpertSender platform. 

Zembula solves this problem by making the integration process as straightforward as possible. Copy-paste a few lines of code to the body of your email, and you are now ready to start using all of Zembula’s content blocks to begin creating your remains. 

If you want to see how you can improve the results of your eCommerce campaigns, click here to schedule a call with one of our team members. 

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